The Office of Communications and Marketing (CAM) promotes NJCU through integrated marketing initiatives, which include advertising, public relations, and the development of printed materials that complement special programs within the University community.All efforts are part of a branding strategy that shapes the image of the University as it reaches various constituents with products that are designed to stimulate student recruitment, community relations, and fundraising.
Specifically, the Office of Communications and Marketing produces around campus, a weekly e-newsletter that features announcements, news, and two weeks of campus events and is disseminated every Wednesday, as well as printed materials, including posters, programs, brochures, and invitations that are designed, developed, and prepared for production for various constituencies in the University community. CAM staff members also oversee the development of marketing and advertising campaigns created by outside agencies. Request Publications...
Additionally, the Office of Communications is responsible for the University’s award-winning Gothic magazine, which has a circulation of 45,000, and for assisting in publicity efforts by writing press releases and editing collateral materials for annual and special events, initiatives, and announcements.
The Web Services Unit (WSU) is a cooperative effort of the Department of Information Technology (IT), and the Office of Communications and Marketing. WSU offers comprehensive web development services to all University departments who desire a web presence on the University website in accordance with established standards and guidelines. The WSU also provides advice and recommendations to staff and faculty members who create their own websites and social media accounts, as resources permit. Request Web Services...
Policies and procedures for around campus, news releases, and printed materials are available in the links below. Clients are advised to read the guidelines and to observe all deadlines.
Office of CommunicationsLocation: Hepburn Hall, Room 326Contact name: Kelly Resch, Sr. DirectorPhone: (201)200-3461
Office of MarketingLocation: Hepburn Hall, Room 112dPhone: (201) 200-3425Fax: (201) 200-2098Contact name: Hugo Morales, Sr. Director of Marketing Special ProjectsContact name: Madelynne Dela Rama, Art DirectorContact name: Allison Thornton, Assistant Director of Marketing Technology