Additional Navigation



A Bachelor of Science degree in Marketing prepares students with multiple business skills essential to the management of products and services. Marketing is an essential aspect of every business; a graduate finds careers in marketing research, brand management, retailing, and sales promotion, and in the growing world of e-marketing. Employment in profit and non-profit companies abound from volunteer associations, hospitals, chambers of commerce, universities, and government entities.

Courses taken at NJCU to satisfy Marketing major requirements require a minimum grade C (2.0). Major classes in which a grade below a C is earned do not meet degree requirements. Students who are unable to meet these standards are advised to withdraw from the major. 


See our faculty profiles


Professor Susan Williams
Chair, Marketing Department
Phone: (201) 200-2405

200 Hudson Street, Harborside 2
Jersey City, NJ 07311 

The BS in Marketing is accredited by:


Click the button below for suggested courses to follow and complete, term-by-term, to make it easier to understand how to graduate in four years within your major. Degree Maps are used to assist you and your advisor with planning your academic path to graduation. Use this guide to discuss your academic plan and course selections with your advisor.

It is important to note that each student's specific program of study could, and likely will, look different. At NJCU, our goal is to customize the Degree Map to fit your situation. Consult with your advisor for the path that is best for you.

BS Marketing