Dr. Michael D. Cole Assistant Professor
Email: firstname.lastname@example.org Phone: (201) 200-2411Office: Professional Studies Building 434
Research Interest: strategic marketing and new product development & innovation involving the intersection of marketing, management and technology.
Pace University: Doctor of Professional Studies (DPS) May 2010-- concentrations in marketing and management Dissertation: “Marketing Consequences of Technology Enabled Consumer Collaboration with Products” MBA (Honors Thesis -- creating positive change in a major service organization) St. Peter’s College: BA European History
NEW JERSEY CITY UNIVERSITY School of Business (since Sept. 2006) Assistant Professor, Marketing--MBA Marketing Coordinator, Business School Transition Leader Adjunct Professor at Pace University, St. Peter’s College and Wagner College and consulted with Rutgers UniversityCOLUMBIA UNIVERSITY: Chief Operating Officer-Teachers College Innovations HT VENTURES (Information Services Consulting) – Managing Director REED BUSINESS INFORMATION – Executive Vice President, Electronic Media & Technology DUN & BRADSTREET/ DONNELLEY – Senior Vice President, Strategic Marketing CITIGROUP – Business CEO, SVP Marketing, VP Service Operations CONSOLIDATED EDISON - General Manager, Manhattan Division
Refereed Journal Article Journal of Internet Commerce May 2011 “Transitioning from Traditional to Digital Content: An Examination of Opinion Leadership and Word-of- Mouth Communication across Various Media Platforms”
Undergraduate: E-CommercePrinciples of MarketingMarketing ResearchConsumer BehaviorSales Dynamics. Graduate: E-MarketingServices MarketingNew Products and Services DevelopmentGraduate Business EssentialsMBA Marketing Capstone
Beta Gamma Sigma – International Business Honor Society Product Development & Management Association MIT Enterprise Forum University Faculty Senator; multiple committee memberships